Colours should be one of the most exciting parts of the design process, but for a lot of designers, it’s also where things can easily start to unravel. Too many options. Too many opinions. Too much second-guessing. These things all account for time, and as a freelance designer or any kind of creative, those minutes are precious. Especially if you're unfortunate enough to have the kind of clients who think every amend is urgent and demanding of immediate attention (we've all had them). After more than a decade working across branding and web projects, I noticed the same problems time and time again. Designers (myself included) spending hours making the smallest adjustments to colour palettes that were 'almost there'. Losing confidence when a client asks “can we just try another colour?” 12 weeks into a rebrand. Entire projects slowing down because colour decisions were being made too late, or without a clear system behind them. That’s where the idea for the designers Brand Colour Playbook came from. I wanted to create something practical. Not another theory-heavy resource that lives in a folder and never gets opened again, but a tool you can actually reach for mid-project. Something that helps you choose colour with intention, apply it with confidence, and move on without overthinking every decision. Inside the playbook, you’ll find clear guidance on how to build palettes, assign roles, test colour in context, and understand why certain combinations work. It’s built for real-world projects, realistic timelines, and the realities of freelance and studio life. If you’ve ever felt stuck, rushed, or unsure when it comes to colour, this is for you. A calm, structured approach to one of the most powerful tools we have as designers, so you can spend less time second-guessing and more time designing work you’re proud of.